The International Tennis Federation has signed a partnership agreement with the Sports, Media, and Entertainment arm of TWG Global, the holding company led by businessman and philanthropist Mark Walter.. This joint venture will create a new business model for the Billie Jean King Cup, the women’s World Cup of Tennis.. The ITF will hold a 51% majority share of the new entity.
https://www.itftennis.com/en/news-and-media/articles/itf-and-twg-global-form-billie...